Strategy

Based on Your vision we can support in developing a Strategy for your Company, Institute or Public organisation in the Mobility and Transport sector. Depending on Your vision and the internal environment of Your organisation such a strategy would most probably start at the United Nations sustainability development goals (SDG).

Not all SDGs are relevant for all organisations and they have not equal weight for all. But for organisations in the Mobility and Transport sector five to ten SDGs are decisive for the direction.

SDG 13 Climate action is of highest relevance and importance; the work by IPCC sets the fact about our future climate. The Paris agreement from 2015 sets the goal to limit global warming to well below 2, preferably to 1.5 degrees Celsius, compared to pre-industrial levels. Countries have to submit their plans for climate action (nationally determined contributions – NDCs). On a worldwide scale in the Mobility and Transport sector ITF/OECD assess the effect of mitigation measures and collect NDCs for the sector globally. 

SDG 3 is related to Health. Although Traffic safety has improved the last decade it is a Human Catastrophe and SDG 3.6 states that death and injuries in road traffic should be reduced by 50% by 2020 compared to 1990. It is still work to do.

In addition, Social equity as well as the development of Global trade may affect Your strategy. On a more local scale the Regional policy is important. The Transport policy (Sweden, Norway) and Infrastructure plan of your country (Sweden, Norway) may also affect Your opportunities, in addition to the rules and plans by the European Union.

A development that will affect your strategy is the change in the Mobility and Transport sector beyond the Government plans; Mobility-as-a-Service or Transport-as-a-Service, Automation, Electrification and Digitalization. This cluster of trends forces changes in the sector. Some companies may choose to be an important Platform actor in competition with global giants. Other tries to find their Niche market with unique customer relations and private data collection. While others are comfortable to deliver the Technology that will be needed by small or big companies. For a Research organisation it is important to move into these new areas both with Technology and Social Science.

Where Your organisation fits into this development is important to understand; time is short. And it is not enough to see the future in Your strategy. You need to survive the transition phase.

Contact us for a discussion what we can do together.